Our charity web design services

Charity1

Charity websites do a lot: build trust, support fundraising, and help organisations explain exactly what they stand for. As a charity web design agency, we know the sector inside out. 

We design and build websites for charities and non-profit organisations that need to communicate their work clearly and encourage people to get involved.

What we do

Our work covers the full process from charity website design through to development, launch and long-term support, helping charities create websites that are easier to navigate, manage and grow. 

We can deliver:

  • A full redesign and rebuild
  • Improvement to donation journeys
  • Restructuring complex programme content,
  • Handling charity website development after CMS migrations.
  • Accessibility, performance and the technical foundations that keep things ticking nicely.
  • SEO and GEO to maximise visibility 
     

Our web design and web development are handled in-house, so the structure agreed at the design stage carries through properly into the final build. 

Good web design for charities makes it easy for visitors to understand your purpose, see your impact and know what to do next!

44%

Of visits from charity and non-profit websites are from organic search

How we work

While every non-profit project is different, most follow a similar process...

  • 1

    Understanding your organisation

    We begin by learning how your charity works. That includes your audiences, your programmes, how fundraising fits into the picture and how your current site performs. 

  • 2

    Structuring the website

    Next we shape the structure of the site. Mapping user journeys, organising content and defining the key pages that support donations, information and engagement.

  • 3

    Design and development

    Once the foundations are in place, we design and build the site. Layouts, visual design and functionality are developed together so the finished website works as intended.

  • 4

    Launch and ongoing support

    Before launch we test the site carefully, checking accessibility, performance and usability. After launch we can support your team with updates, technical improvements and long-term maintenance

Our approach to charity web design

Charities and non-profits rarely have just one audience. Donors, beneficiaries, volunteers, partners and internal teams are often using the same site, but for very different reasons.

That means the structure has to work a bit harder. Information needs to be easy to find, key journeys should feel obvious rather than hidden, and content should be organised around how real people think.

We keep things as simple as we can. Clear navigation, sensible hierarchy, content that’s straightforward to update and platforms that remain stable during fundraising campaigns and periods of high traffic.


We’ve also written about what makes a charity website effective, take a look.

What makes an effective charity site?

Seven tried and trusted tips

Our experience

We’ve worked with organisations such as Stonewall, ORCA, West Sussex Mind and Yoga Campus.

In each case, clarity and accessibility were central to the project. We focused on shaping content so it felt easier to navigate, supporting fundraising activity with clear journeys, and building content structures that made ongoing management straightforward.

For many charities, their website is where people form their first impression, so it needs to feel clear, credible and aligned with the work behind it.

“LuckyTurn were fantastic to work with. The team frequently went above and beyond, and I’d recommend them to anyone."

George Alabaster, Stonewall

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Our results

Stonewall

Stonewall

A CMS migration and IA overhaul.

West Sussex Mind

West Sussex Mind

Improving course discovery and simplifying site management

ORCA

ORCA

Homepage refresh and donation journey redesign

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Who this is for

Our services could be a good fit if:

  • Your current website no longer reflects the quality of your work
  • Campaigns and content have evolved, but the structure hasn't
  • You need a partner experienced in charity web design
  • You'd like design and development handled properly, in-house
  • The website plays a key role in fundraising or communication

Charity websites in numbers...

11% v 8%

The average donation-page conversion rate on desktop v mobile

68%

Of UK and Ireland charity website visits are on mobile devices

FAQs

Costs depend on the scale and complexity of the organisation. A smaller charity website is very different from a multi-programme platform. We define scope clearly and provide transparent proposals.

Yes. We provide both charity website design and charity website development. Design and build are handled together so the end result is consistent and stable.

Yes. We work with both charities and non-profit organisations across the UK. The terminology varies, but our approach is very similar!

Often, yes. We begin with a review of your current setup and advise whether improvements are enough or whether a rebuild would serve you better.

Let's talk about your project

Starting fresh or rethinking an existing site, we're here to help. Drop us a message or get in touch directly for a no obligation chat.

  • What happens next?
  • We'll review your message same day if Monday to Friday
  • We'll reach out to arrange a quick call (or email if you prefer)
  • No obligation — just a friendly chat